1Proof
Larsen Bookkeeping: from template site to custom build.
A South Shore, Massachusetts bookkeeping firm serving clients since 2001 moved off its Squarespace template to a site that explains each specialty and makes asking for a consultation easy.
Also built by usVillage Mobile MechanicA site for older drivers in The Villages, Florida: big, easy-to-read type, call or text on every screen, and three times faster on a phone.See the case study and click around
2Find your starting point
Where are you starting from?
Pick the one that sounds most like you. We’ll show you what we’d do first.
A custom site planned around the calls you want.
We start with who your best clients are and what they need to hear, then write and design the pages to match. Built by hand, so it loads in under two seconds on a phone.
- Strategy call and page plan
- Plain-language copywriting
- Custom design, no templates
- Domain, redirects and launch handled
Find where visitors drop off, then fix it.
Most sites lose people at the same few places: a vague headline, a long form, no clear next step. We make the offer obvious and asking easy, then measure what changes.
- Conversion review of your current site
- Step-by-step inquiry forms
- Booking links and thank-you emails
- Cookie-free goal tracking
Technical SEO done properly, then the pages people search for.
Clear titles, structured data, sitemaps and clean redirects so Google understands you, plus service and town pages that match what your clients actually type.
- Technical SEO audit and fixes
- Service and location pages
- Search Console and Bing set up
- A plan for reviews and links
Pages that match each ad, so clicks become clients.
Sending ad traffic to your homepage wastes money. We build a focused landing page for each campaign, with headline variants to test and conversion tracking that respects privacy.
- One landing page per campaign
- A/B headline variants
- Google Ads conversions without a tracking tag
- Kept out of search results
A flat monthly fee, and someone who answers.
Hosting set up properly, updates and monitoring, small edits each month and a regular check of speed and search. Month to month, so you stay because it’s worth it.
- Hosting and uptime monitoring
- Up to an hour of edits a month
- Quarterly speed and search check
- Cancel any time
3How it works
Four steps from first call to launch.
You always know what’s happening, what it costs, and what comes next.
- Step 1
Free strategy call
Thirty minutes on your business, your best clients and what the site has to do. Honest advice, even if we’re not the right fit.
- Step 2
Fixed-price plan
A written plan with pages, features, dates and one price, so the final bill matches the quote.
- Step 3
Design and build
A private preview link from the first week, so you review real pages on your own phone, not static mockups.
- Step 4
Launch and improve
We handle the domain, redirects, Search Console and analytics, then review the results with you after launch.
Every site we launch is checked for
- Fast on real phones Main content in under two seconds, even on a slow connection
- Usable by everyone Built to the WCAG 2.2 AA accessibility standard
- Easy for Google to read Clear titles, a sitemap and business details search engines read
- Secure by default HTTPS everywhere and no plugins that need patching
- Private by design Cookie-free analytics, so no cookie banner
- Yours to keep Code, domain, content and accounts in your name
4Pricing
Clear prices, fixed quotes.
Every project gets one fixed price before work starts. These are the usual starting points.
Launch
A credible, fast site for a new or small business.
$2,900from
About 3 to 4 weeks
- Up to 6 pages
- Custom design, mobile first
- On-page SEO and sitemap
Growth
For service businesses that want the site to bring in work.
$6,500from
About 5 to 7 weeks
- Up to 15 pages, copy included
- Step-by-step inquiry form and booking
- Local SEO set up properly
Scale
For firms running ads or serving several markets.
$12,000from
About 8 to 10 weeks
- 25 pages or more
- Ad landing pages with A/B tests
- Content plan and sales guides

